High Luxury Fashion Management Essay

High Luxury Fashion Management Essay High Luxury Fashion Management Essay High Luxury Fashion Management Essay This paper looks at two very good quality design stores dependent on different viewpoints. The style stores picked are Saks Fifth Avenue and Bergdorf Goodman. For better examination, a shoe brand and a purse brand must be picked and thought about individually. The shoe brand picked is Valentino shoes. Both Saks and Bergdorf offer Valentino tennis shoes in their stores. Notwithstanding, Bergdorf offers more floor space to the shoe brand contrasted with Saks. For the kind of counter space utilized, the two stores are the equivalent. Each store utilizes the shoe-in-glass plan of counter space. Given the higher measure of floor space given to Valentino tennis shoes by Bergdorf, the store offers a greater number of kinds of the shoes than Saks. Truth be told, Bergdorf offers all the accessible sorts of Valentino shoes . The materials and creations utilized in the two stores pretty much rely upon the brand of shoes. The standard materials utilized incorporate delicate cowhide, manufactured calfskin, and canvas. There are a bigger number of sorts of shoes in Bergdorf than Saks. To be explicit, Bergdorf offers a wide range of low-top shoes instead of Saks. Saks for the most part offers rockrunner shoes. While Saks favors brilliant shades of tennis shoes, for example, white and dim, Bergdorf offers tennis shoes of all hues in equivalent sums. The costs of the shoes are comparative in the two stores. In any case, each store appears to have an alternate value structure contingent upon interest for a particular sort of shoes. The low-top shoes are the most preferred given that they are light and agreeable to wear in the city. In rundown, Saks and Bergdorf are immediate contenders most definitely. They offer comparable items to a similar gathering of individuals. In any case, Valentino tennis shoes are more requested in Bergdorf as confirm by the greater space gave to the brand. With respect to the purses, Bottega Veneta totes were picked for examination purposes. Bottega Veneta is a top notch brand offering a wide scope of design things. When looking at the two stores, it was discovered that Bergdorf Goodman offers 142 sorts of satchels contrasted with just 50 by Saks Fifth Avenue. Bergdorf, in this manner, gives more space to the purse brands. Like for the situation with the shoes, Bottega Veneta satchels in the two stores are put behind clear glass to be effortlessly seen by clients. Bergdorf introduced all the significant item introduction styles remembering giving of offers for specific satchels. The main sort of offer given in Saks was that of purchasing three sacks at the cost of two. The sacks found in Bergdorf are made of fake hide, calfskin and softened cowhide, material, polyester textures and their mixes, rayon, silk, embroidered artwork, velvet, and plush. Saks didn't have sacks made of rayon and velvet. Bergdorf offered, among numerous different styles, A-molded woven tote sacks and little cushion woven cross body packs. Saks concentrated more on homeless person sacks. The two stores, notwithstanding, centered around the significant ladylike hues, for example, pink, beige, blue and dark in their different forms. The shading accentuation didn't have a major effect between the stores. The value structure depended more on the producer (or architect) than on a specific store. In any case, given that the two stores offered items to the privileged, the costs were moderately higher than packs of different brands offered in different stores. Both Saks and Bergdorf offer top notch items and client administrations. They likewise transport products to areas outside the United States. The two of them record significant levels of client request given that New York has the most elevated centralization of high-class individuals. Other than the distinctions in the measure of floor space given to every excellent brand, the two stores have practically comparative techniques for introduction of their items. Having visited the two stores, it was presumed that Bergdorf had a greater determination of both Bottega Veneta Handbags and Valentino tennis shoe shoes when contrasted with Saks. Notwithstanding, Saks would be wise to client assistance. Above all else, Bergdorf Goodman has a greater store by and large in New York. Along these lines, it can stand to give more space to both Bottega Veneta Handbags and Valentino tennis shoe shoes. In addition, the two brands are among the most looked for after in the extravagance design domain. In spite of the fact that not founded on realities, Bergdorf can be supposed to make more from its deals of Bottega Handbags and Valentino shoes. Of the two things chose, the most requested things in the two stores are Bottega Veneta satchels. The satchels are supported for their high ca liber and extraordinary plan. In the two stores there were increasingly steadfast and return clients with respect to purses when contrasted with Valentino tennis shoes The introduction of the two items, as expressed above, is practically comparable. Bottega Veneta satchels and Valentino tennis shoes are set in glass stands. An intrigued client can request to contact the items as a method of choosing whether he/she needs to get them or not. Additionally, some exceptionally evaluated totes had offers joined to them to urge clients to get them. During a discussion, an office chief expressed that Valentino low-top tennis shoes were exceptionally preferred for different reasons. As a matter of first importance, they were reasonably estimated. Furthermore, they were light as city life requires energetic strolling. Thirdly, they kept going long and could be utilized for different purposes, for example, running and days out with families. The motivation behind why Saks is considered to have better client support was that while at the store, a business partner moved toward the creator inquiring as to whether she could be of any assistance. The creator accepted that open door to check the genuine nature of client support in the store. Above all else, there were no indications of oppression clients in the store undoubtedly. In some other extravagance stores, prejudgment is shown up; if a client is frumpy, it could be expected that he/she isn't have the option to bear the cost of things being sold. Saks (just as Bergdorf) had none of that. The business partner in Saks posed inquiries and addressed mine in the politest way conceivable. The creator tried to get some information about the kinds of big names who frequented the store routinely. The business partner expressed that they served some popular individuals including hip jump artists like Jay-Z and J Cole. They additionally serve film entertainers and on-screen charac ters the latest of which were Idris Elba and Kate Beckinsale featuring at the Pacific Rim and Underworld individually. Allowed to improve the two stores, the creator would significantly build the battle notices to have a greater client base. In any case, these promotions ought to be made circumspectly given that top notch style brands are spoiled at whatever point they are publicized excessively. Also, it is fitting that the two stores grow their universal arrive at given that rich individuals have no issue going through a great deal of cash as long as the item is of high caliber. Saks ought to likewise attempt in offering more items either by supplanting the ineffectively performing brands or opening more stores to offer all the items accessible. All in all, both Bergdorf Goodman and Saks Fifth Avenue are among the best style stores far and wide. Valentino Garavani was conceived on May, eleventh 1932 in Voghera, Italy. Style configuration was his obsession since early on. He contemplated it until he began his own line of garments in 1959 in Rome. A couple of years after the fact, on account of his particular ability he got one of the most perceived fabric originators on the planet. He turned into the most loved creator of numerous ladies around the globe. One of his most renowned clients was Jacqueline Kennedy, the spouse of the 35th leader of the United States (John Fitzgerald Kennedy). Others incorporate Elizabeth Taylor, Marie-Helene de Rothschild, Queen Paola of Belgium, Begum Aga Khan, and Audrey Hepburn. One of Valentino’s early influencers was his auntie Rosa under whom he worked. Other than her, Valentino worked under a few other nearby planners before his conventional preparing in Paris (Chambre Syndicale de la Couture Parisienne and Ecole des Beaux-Arts). His had an apprenticeship with Guy Laroche and Jean De sses before he left on an individual profession. Notwithstanding, Valentino's best option for an apprenticeship was Jacques Fath and afterward Balenciaga. He bore witness to have taken in a great deal from his lords as saw from his obtaining of a couple of thoughts from his instructors. Valentino is renowned for a particular shade of red shading known as â€Å"Valentino Red†. Valentino left Jean Desses under questionable conditions and tried to become well known in 1959 in Rome. A piece of his prosperity is ascribed to his first accomplice Giancarlo Giammetti. Giametti was a design understudy who helped Valentino fabricate his image and particular â€Å"Valentino Red†. Valentino picked up prevalence subsequent to having partaken in a show in Florence in the Pitti Palace. The show put him on the map among the rich and the well known. He immediately turned into the highest point of Italian style plan. When Valentino moved to New York during the 1970s, he had successfully ventured into the American market following his prominent customers in America. Prior to his retirement, Valentino had different names under his unique house. They included Valentino R.E.D., Valentino Roma, Valentino and Valentino Garavani. All names speak to a piece of his line of produ cts serving a particular market. At present, Valentino is keen on shoes, packs and belts. Thus, Valentino is a commonly recognized name. Valentino’s life is exceptionally intriguing. Presently matured 82, Valentino met his significant other in 1950 yet isolated from her in 1972. Nonetheless, they stayed close and keep up homes in different nations including France, Spain and Switzerland. Valentino and Giammetti have documented their homes with craftsmanship given that it is their definitive energy. In 1998, Giammetti and Valentino declared their retirement from the style business. They di

An Evaluation of the Use of the PRINCE2 Project Management Methodology

An Evaluation of the Use of the PRINCE2 Project Management Methodology Presentation PRINCE2 is an abbreviation representing PRojects, IN Controlled Environments. It is a strategy that is utilized by venture administrators in overseeing ventures. This strategy is ordinarily utilized by the UK government, despite the fact that it is additionally utilized in different nations. It covers both the association and the executives of an undertaking. PRINCE2 can be characterized as a technique utilized by venture administrators to oversee projects.Advertising We will compose a custom report test on An Evaluation of the Use of the PRINCE2 Project Management Methodology explicitly for you for just $16.05 $11/page Learn More It causes them to conclude who ought to be worried about specific activities and what is anticipated from them, that is, the undertaking group and its obligations. PRINCE2 gives a lot of procedures that ought to be received in a task and clarifies the sort of data that ought to be joined in a given venture. In any case, comprehend that the tech nique doesn't play out any assignment and will never give an affirmation of a venture achievement. It just gives a rule of what ought to or ought not be associated with an undertaking and leaves the task chiefs to settle on their own choices. A triumphant undertaking, that is, one that conveys quality outcomes inside the set spending plan and on time relies upon the prominence of individuals who are worried in its execution. This incorporates venture board and the task group which does the majority of the work. Today, ventures immerse various gatherings of individuals including yet not constrained to the customers, temporary workers, and the clients. The most significant goal behind the utilization of PRINCE2 is to ensure that there is a general language among the concerned gatherings. Clients and providers are united by contracts, while the venture group and the task board are united by the obligations expected of them by the clients or potentially the clients of the undertaking. B y utilizing PRINCE2 venture chiefs have had the option to oversee extends all the more effectively and this guarantees the items that are conveyed from the task are of the correct quality. This paper takes a gander at the historical backdrop of PRINCE2 as a venture the executives strategy, its relationship with venture the board and program the executives, a portion of the upsides of utilizing this technique to the task administrators, and the inconveniences. It additionally takes a gander at the procedures, segments and methods of PRINCE2. Brief History of PRINCE2 was gotten from PROMPTII and PRINCE venture the board technique that was found in 1989 by the legislature of UK. It was found in 1996 as a more effective administration strategy than PROMP TII and from that point forward, it has become a well known technique and it is progressively being utilized for overseeing venture in the UK (Haughey 1).Advertising Looking for report on business financial aspects? How about we check w hether we can support you! Get your first paper with 15% OFF Learn More It has now become a typical technique utilized by venture supervisors, in the UK as well as in 50 different nations. The latest adaptation of PRINCE2 was discharged in 2009 by OGC, in spite of the fact that the name didn't change to PRINCE3 as it would have been normal, meant that the strategy is as yet dedicated to its belief systems. In any case, it had been experiencing a progression of updates since 1996 so as to be perfect to the present worldwide business condition. The significant uniqueness among PRINCE2:2009 and the past adaptation is that, the 2009 rendition involves the utilization of two guidance manuals; one for the administration triumphant ventures and the other for coordinating undertakings. Pass mark has been expanded to 55 percent (for the expert appraisal) yet that of establishment assessment remains. Further, the expert test won't accept 3 hours as it used to however 2 and a half hours (Haugh ey 5) Project Management crafted by a task supervisor is to compose and control an undertaking inside an association. To do this, he chooses HR who are capable enough to deal with the undertaking and it is his duty to direct their work to guarantee that it done opportune and as per set down gauges. The venture manager proposes the undertaking plans that explain the errand of the task just as its length. A customer pays for the task while the client is the person who utilizes the consequences of the undertaking or rather one who the item impacts on. In any case, at times, the buyer and the customer can be a similar individual and the individual whose capability is being utilized on the task is known as an advisor. For the task to convey the normal outcomes, these individuals need to co-ordinate with one another. They need to guarantee that, the task does to surpass the set financial plan, it is of the correct quality and it is conveyed on schedule. Each PRINCE2 must have a task board made out of the customer, the client (or his agent), and the expert or purveyor (Anon. â€Å"PRINCE2 approach overview† 4). In PRINCE2, these individuals are known as the customer, senior shopper, and the unrivaled temporary worker. It remains the obligation of the task director to answer to the venture board on the improvement of the undertaking and any predictable difficulties or binds. Consequently, the task board furnishes the undertaking supervisor with fitting choices on the most proficient method to deal with the venture and how to beat any difficulties that comes his way.Advertising We will compose a custom report test on An Evaluation of the Use of the PRINCE2 Project Management Methodology explicitly for you for just $16.05 $11/page Learn More PRINCE2 is an information based methodology that covers a wide territory in venture the executives. It gives a procedure model made out of eight procedures that go about as a manual for a venture chief in arranging and overse eing ventures. PRINCE2 venture the board strategy can be applied to an immense number of tasks and in a wide scope of complexity. Besides, the PRINCE2 guidance manual on the administration of unbeaten tasks gives various instruments that help an undertaking chief in utilizing the procedure model. One bit of leeway of PRINCE2 is that, it assists with normalizing the exercises in an association while permitting venture directors to receive a scope of items utilizing similar procedures and wording. The significant requirement is that, it restricts the degree of inventiveness in the strategies applied by administrators in overseeing ventures (Anon. â€Å"PRINCE2 philosophy overview† 5). Program Management Program the executives includes overseeing gatherings of ventures for an ideal advantage. It includes organizing and controlling tasks in a gathering with the goal that they give powerful outcomes. Enormous and complex ventures are ordinarily separated into little and between re lated activities for simple administration. In doing this, one needs to think about, the time and the spending plan assigned to the particular activities. The significance of utilizing PRINCE2 in program the executives is that, it helps in gathering of undertakings as per their motivation and earnestness. Much the same as in venture the board, PRINCE2 help program administrators in setting a strategy that must be followed in observing that all activities yield the normal outcomes. It encourages them to set the jobs and obligations of the various individuals engaged with programming and furthermore give a rule to be followed in administering ventures. Points of interest of utilizing PRINCE2 to both task administrators and program directors Risk Management Many individuals face about challenge the board yet infrequently do they do anything in association with it. The serious issue is that numerous individuals don't have the foggiest idea about whose duty it is to oversee hazard. PRINC E2 gives an answer for this since it characterizes the technique for taking care of hazard. The most recent adaptation PRINCE2:2009 which was discharged in June 2009 gives a procedure to overseeing risk.Advertising Searching for report on business financial aspects? We should check whether we can support you! Get your first paper with 15% OFF Find out More This includes ID of dangers, assessment, and how to manage distinguished hazard inside an undertaking. It additionally gives a thought of who is responsible for completing the differing jobs ensnared in hazard the executives. It sets out the number and kinds of dangers that an association can have the option to hold up under inside a venture. The initial phase in chance administration is to distinguish the dangers in a task; this should be possible by following the methodologies given in the new manual (Hinde, â€Å"Better Risk the board with PRINCE2† 1). A portion of these methodologies are: checking on basic issues from past ventures, leading a hazard meeting to generate new ideas, and setting up a structure for separating dangers. A hazard structure is an outline that takes after an association graph however it is isolated into various ways, for example by the utilization of the PESTEL examination. Dangers can likewise be distinguished by checking on the various parts of a task, for example, level of endorsements, issues raised in regards to the undertaking, abandons caught in the activities, just to give some examples. Subsequent to distinguishing the potential dangers in a venture, the following stage is to survey the hazard introduction. In this movement, every danger is estimated as far as rate and the monetary effect it can produce in the event that it happen to happen. The division of frequency is increased by the monetary effect on show up at the alleged an incentive on the off chance that the hazard happens. By including the normal estimations of the all the normal dangers, we get a money related worth that speak to the hazard introduction of the venture being referred to. PRINCE2 suggests that, each hazard ought to be recorded when they are relied upon to happen so as to give the vicinity of the hazard. It additionally recommends that the chance and the effect of a hazard should be placed into thought to build up whether this show an error af ter some time. Aside from simply thinking about when as a hazard might possibly happen, PRINCE2 thinks about the reasons for dangers. This gives a more profound investigation in id

Consumer Behavior Tv Advertising

TV commercials are paid for by an association (normally a business) to pass on a message and to advertise or advance a particular item or administration. These notices can go long from a couple of moments to a few minutes and have been utilized since 1941. These ads normally stand out enough to be noticed and frequently convince them to urchasing the item or service.This sort of promotion is as diversion and should be inventive. Amusingness is one of the most broadly utilized strategies in publicizing far and wide, with around one out of each five TV advertisements containing comical interests, however do they really get us to giggle or grin. In spite of the wide exhibit of contemporary publicizing organizations and media, TV promoting remains the most predominant structure to which run of the mill customers are exposed.Research on mentalities toward publicizing when all is said in done (Att-AiG) verifiably accept that the Att-AiG measure speaks to promoting in general. A significant finding of the ebb and flow examine is that customers will in general have a psychological portrayal, or model, of the most commonplace kind of advertising†television advertising†when they televtston publicizing. To test for commonality consequences for detailed Att-AiG, we directed an examination to test that Att-AiG is firmly identified with mentalities toward TV promoting (Att-TV, ereafter), in light of the fact that TV publicizing is enacted when members report their Att-AiG.he analyze was a one-factor-between-bunch plan with seven gatherings: one benchmark group and six trial gatherings. A sum of 134 college understudies from a similar populace as Study 1 took part in the examination. Members were arbitrarily alloted to one of the seven conditions. Sex was adjusted. Promoting and showcasing understudies were excluded from the examination.. Every one of the 33 things was tried over the 7 conditions through ANOVA and post hoc ests.

Are we really all equal - Free Essay Example

Are we really all equal? Human beings are different in every way we could think of. We are made to be different, think different and see the world in a different way. The Oxford dictionary (2015) defines Equal as à ¢Ã¢â€š ¬Ã…“a person that is the same as another in status or qualityà ¢Ã¢â€š ¬Ã‚ . Before 1994 Apartheid existed in our country, and there was a policy of racial segregation against non-whites. Unjust laws were made like the Prohibition of Mixed Marriages Act, Act no 55 of 1949 that states that mixed marriages between white people and other races were prohibited. Since 1994 when South Africa became a democratic alliance, the whole country became à ¢Ã¢â€š ¬Ã…“equalà ¢Ã¢â€š ¬Ã‚  in the eyes of the law. The constitution was finally adopted after 2 years of consultation and took affect in 1997 (Parliament of the Republic of South Africa 2015). The Bill of Rights s2 states that everyone is equal before the law and have the freedom to enjoy all rights, not the state nor anyone are allowed to discriminate unfairly against a person except if it is fair. The truth is that we are all different with different values, morals and culture. In some cultures women have lesser rights than men and that we would always get citizens that will be bias. This is just the problemà ¢ â‚ ¬Ã‚ ¦Because people are so different these differences often lead to conflict. The past influence our opinions of others the way we think and speak but it is our moral values that define how we are with others. This is why the constitution are made to keep society in control and so that everyone can enjoy being equal. People are more open-minded but in reality equality is still a big issue. Society doesnà ¢Ã¢â€š ¬Ã¢â€ž ¢t realize when they talk to each other how discriminating they really are, for instance if a man wears pink, he is gay? Men feel more superior to women. Anon (2013) said that à ¢Ã¢â€š ¬Ã…“the gap between rich and poor is now wider than in apartheidà ¢Ã¢â€š ¬Ã‚ . Then there is the Broad Based Black Economic Empowerment Act no53 of 2003 that was enacted to make all South Africans equal but has it changed equality in our country? The problem with this Act is that a person gets an advantage for a specific job opportunity or sports team because of his race. Is that equality? uBuntu Is there a place for ubuntu in society? The term ubuntu comes from an ancient African term that means à ¢Ã¢â€š ¬Ã…“humanity to othersà ¢Ã¢â€š ¬Ã‚ . Thereà ¢Ã¢â€š ¬Ã¢â€ž ¢s no specific term that defines exactly what ubuntu is but some of the principles tells us more about this ideology. Some of these principles are: respect, caring and unselfishness. The question was asked if there is a place for ubuntu in society, but I want to make a statement, what would society be without ubuntu? A clear example of ubuntu is our former president Nelson Mandela. When democracy came into affect our country became one, and that is what ubuntu is all about. Without ubuntu there would be war, hatred and selfishness. We need the spirit of ubuntu in our society in order to build high and powerful organisations. Our community does not know how to enforce this new term called ubuntu and in order for our country to be one, the inequality should STOP. Success depends on ubuntu, it is a concept to strive for. ubuntu has its own place in our society. It is necessary, but this change is a process not an event. According to Scharges (2015) humans are connected whether it is socially, politically or otherwise and our actions affect each other. Our actions have consequences on one another. As Desmond Tutu (1999) said: à ¢Ã¢â€š ¬Ã…“A person is a person trough other personsà ¢Ã¢â€š ¬Ã‚ . How would our society improve with the spirit of ubuntu? As people we do not realise that we are already contributing to ubuntu and improving society. When South Africa became a democratic alliance ubuntu came a new term to our country. As I said earlier, ubuntu means that we are one. As the next generation the community must stand together to build a brighter future for our country. If the community use the spirit of ubuntu South Africa would be a better place. Crime would stop, we would have more respect for one another and society will be peaceful. Discrimination would decrease and people would be able to work together and achieve what South Africa is supposed to be. If citizens would stop discriminating, treat everyone as equal and stand together, ubuntu will become part of our everyday lives. Everyone should feel important, be treated with respect and dignity. Has ubuntu influenced our legal system? South Africa is a multicultural society indigenous law is not featured in the main stream of jurisprudence in South Africa. Some aspects of ubuntu are universally applied and play a key role. According to Bennett (as indicated by Bennett, 2011:14) when South Africa became a democratic society the concept of ubuntu was adopted in the general law of the country. In the case s v Makwanyane, ubuntu made its debut in jurisprudence of the Constitutional court. Ubuntu became an integral part of the constitutional values and principles in the interpretation of the Bill of Rights and other areas of law. Ubuntu is inherent to customary law. Ubuntu is part of the transformation of our South African law. It serves as a basis which the bill of rights could be interpreted. My personal views After a close look at what my peers said, I assessed every argument. My fellow students definitely got me thinking. My fellow student said that wealth and status determine your standing in the law and I agree. We are a democratic society but there is still corruption, politics and discrimination. Now I come to the point where I disagree. While South Africa tries to enforce equality our country in reality are not yet equal. As I said previously that equality is defined as everyone to have the same status. I strongly disagree with the statement Mdledle (2015) à ¢Ã¢â€š ¬Ã…“objective consideration of all classesà ¢Ã¢â€š ¬Ã‚ . B. Levins statement comes into mind. Wealth and status determine your standing in law. Our country is far from just. The law tries to achieve equality by enforcing the Broad-Based Black Economic Empowerment 2003 (Act no. 53 of 2003). It brings me to the next point where I disagree with L. Davies. South Africa is a new democratic country and there are a lot of changes that needs to happen. For instance, ubuntu is not applied by all South Africans. I would definitely support the saying that South Africa is a young democracy. (21 years of democracy). Ubuntu does promote tolerance and acceptance but if ubuntu is not enforced by the people our country cannot implement ubuntu- acceptance and tolerance. I strongly disagree with B. Levin on the matter of human life. There are a lot of people that does not enforce the spirit of ubuntu BUT it does not give anyone the power to say they are no value for human life. Ubuntu clearly states that the community are one, we must stand as one, be kind, unselfish and caring. According to the constitution (1996) section 2(11) everyone has the right to life. The constitution (1996) section 2(10) also states that everyone has their inherent dignity and their dignity respected and protected. B. Levin does have a point when he said the communityà ¢Ã¢â€š ¬Ã¢â€ž ¢s rights are not enforced when a person is not getting medical treatment what they are entitled to. Showing people away when they need help does not promote democracy and in this matter ubuntu. The National Health Act no 61 of 2003 states that everyone has the right to medical treatment. The last comment I want to point out is the statement about the past. I disagree. Before there was democracy, apartheid existed. Apartheid is an Afrikaans word that means apartness. The word does not mean discrimination or inequality. Black people were not treated fairly in this time but one cannot make the statement by saying à ¢Ã¢â€š ¬Ã…“violent pastà ¢Ã¢â€š ¬Ã¢â€ž ¢. My reason is that, if you look at the present violence is still not resolved. Human rights were violated in the past but so are they today, maybe not in the same way but the concept stay the same. Ubuntu cannot take its course because the past makes it difficult but it is no reason for the youth of today to not apply ubuntu. Acts like the Broad-Based Black Economic Empower ment Act no 53 of 2003 are made to balance the gap of inequalities. Ubuntu is already part of our lives because the word democracy says it all. All of my fellow studentà ¢Ã¢â€š ¬Ã¢â€ž ¢s arguments got me thinking. Some of them had valid points even if I donà ¢Ã¢â€š ¬Ã¢â€ž ¢t agree with them. As the leader Steve Biko said (1970:46): à ¢Ã¢â€š ¬Ã…“the great powers of the world may have done wonders in giving the world an industrial and military look, but the great still has to come from Africa- giving the world a more human faceà ¢Ã¢â€š ¬Ã‚ . Bibliography Oxford dictionary. 2015. Equal. https://www.oxforddictionaries.com/definition/english/equal 2015-02-19 South Africa Parliament of the Republic of South Africa. 2015. Our constitution. Cape town South Africa. 1996 Constitution of the Republic of South Africa. 1996 Scharges, J. 2015. uBuntu?. https://www.capetownmagazine.com/whats-the-deal-with/ubuntu/125_22_17348 2015-02-21 Bennett, Tw. 2011. Ubuntu: An A frican equity.

Adolescence Is A Special Stage Of Development - 1685 Words

Having a baby is a huge change and bring huge responsibilities to future parents and to all the people around them.The best age to decide to having a baby is between the age of 24-36, when the future parents are mature enough to deal with this. This is the perfect age to get pregnant because the future parents at this age must have a good educational level and any of them have their college degree. Parents whom use drugs such as cocaine, marijuana, heroin, alcohol, etc must find medical help, or quit from use it in order to their baby’s wellness. Parents must be also aware of the different types of genetic abnormalities that their pregnancy may bring such as down syndrome, cystic fibrosis ,Tay-Sachs disease, etc. Adolescence is a special stage of development. Puberty is the time when teenagers reach reproductive capacity as biological which involve the brain structure in the hypothalamus regulates sexual behavior. During the adolescence the body shapes in both girls and boys become more specific. In this stage is when girls and boys start to worry about their appearances, this phase is called body image the perception and feelings about their body. This remind me when I was about fourteen or fifth teen that I was so worry about my appearances, and the perfect body, because I used to be fat so all my friends around were skinnier than me and as I get older I started losing weights and become obsessed with my appearances. In chapter three the author discussed topic such asShow MoreRelatedMiddle Childhood and Adolescence Essay1047 Words   |  5 PagesMiddle Childhood and Adolescence Development PSY/375 1-24-11 Deborah Wilkerson Middle Childhood and Adolescence Development Changes in Peer Relationships in Middle Childhood and Adolescence Statistics say that in the stages in middle adolescence 30% of the child’s social life and interactions there are a great stage of peer pressure. These results were compared to the 10% that is experienced during the early childhood. They show that they are competent by demonstrating Read MoreDevelop1294 Words   |  6 PagesName: Tutor: Task: Date: Developmental psychology Infancy and Childhood Physical development During early childhood stage, infants begin to drop their roundish baby like display. Their bones grow more proportionate with the lengthening of their legs and arms. They start to obtain fine motor skills. The newfound skills enable them to grip a pencil in a more functional way. This is a good time to provide them with puzzles and blocks, as well as to supervise them while they use paper and scissorsRead MoreUnderstanding Youth And Adolescence Fall Into Five Main Perspectives Essay1552 Words   |  7 PagesDiffering perspectives towards defining youth and adolescence fall into five main perspectives which help to portray and provide a thorough guide to gain an understanding on what is youth and adolescence. The perspectives are psychological sociological philosophical biological and cultural Youth and adolescence are words which often get confused with each other. The term can get crossed over with one another as they cover a timeframe that is sometimes viewed as the same transition period. PierreRead MoreParenting Style Affects Our Lifelong Brain Development Essay1174 Words   |  5 Pages(1983), four parenting styles are established: authoritative, neglectful, permissive, and authoritarian. Most of us spend at least 18 years or longer with our parent(s) so it leads to a question that if parenting style affects our lifelong brain development. Authoritative parents are demanding and responding. They are being supportive, accepting, and child centred. Authoritarian parents are highly demanding and not responding. They give orders to their children, require them to obey it, and followRead MoreErikson s Psychosocial Theory : Development Of Ego Identity1293 Words   |  6 Pagessocial experiences throughout one’s whole lifespan. One of the main elements of Erikson’s psychosocial theory is the development of ego identity. Ego identity is the conscious sense of self that we develop through social interaction. The ego was taken from Freud’s theory. Erikson added three stages to Freud’s psychosexual theory. His theory has a total of eight major stages. The stages begin with infancy and end with old age. In this essay, I will discuss, the major components of Erikson’s psychosocialRead MorePiaget s Theory On Cognitive Development1004 Words   |  5 PagesAdolescence is a time of several chang es. During adolescence people learn to become more autonomous. They become less reliant on their parents and more on themselves. One way they become more autonomous is cognitively. Many psychologists who study moral development use Piaget’s theory on cognitive development. These studies emphasize the change in reasoning that is used in making moral decisions. Psychologist Lawrence Kohlberg did a lot of research on the development of moral reasoning and expandedRead MoreThe Process of Adolescent Development Essay1566 Words   |  7 PagesIntroduction Adolescence is a transition which has no fixed time limits. However, the changes that occur at this time are so significant that it is useful to talk about adolescence as a distinct period of human life cycle. This period ranges from biological changes to changes in behavior and social status, thus making it difficult to specify its limits exactly (Damon, 2008). Adolescence begins with puberty, i.e. a series of physiological changes that lead to full development of the sexual organsRead MoreAnalysis of the Film The Breakfast Club1629 Words   |  7 Pagesof challenges that everyone will go through. This is a part of discovering who they are and what they want to do with themselves. To help explain these differences, Erikson introduced his development theory. This helps to address some of the challenges and needs that person will go through at particular stages in their lives. To fully understand these phases there will be a focus on two characters from the film The Breakfast Club an d contrasting them with Eriksons theory. Together, these differentRead MoreSubstances Include Those Like Stressful Life Events Such1690 Words   |  7 Pages(Rogers, 2016). Eating Disorders During adolescence, we see eating disorders develop in young men and women. Stress, genetics, and family and peer dynamics seem to contribute to the development of eating disorders (Rogers, 2016). MRIs are being used to examine differences in the impulse control areas of the brain in adolescents with eating disorders, in addition to, examining the hereditary nature of eating disorders and the role hormones play in the development of symptoms (Rogers, 2016). When peopleRead MoreSocialization Through The Life Course961 Words   |  4 Pagesthe Life Course As some people may know, socialization focuses on the childhood. However, it actually focuses on several different stages that we may encounter throughout life, commonly categorized as childhood, adolescence, adulthood, and old age. According to the book, the sociological significance of the life course is twofold. First, as you pass through a stage, it affects your behavior and orientations. You simply do not think about life in the same way when you are 30, are married, and have

Incarceration Of The United States Prisons - 3165 Words

The United States prison population has expanded at an increasingly rapid rate over that past several decades. Each day, more and more criminal offenders are sent to prisons; most of which were designed to house fewer inmates but are now packed to their limits. This â€Å"mass- incarceration era† as many scholars and commentators of the Criminal Justice System call it, is a result of several key issues that have created an environment within the correctional system that forces many inmates to serve longer prison sentences while increasing recidivism rates. Current federal and state sentencing policies have resulted in historically high rates of offender recidivism and the highest incarceration rates in the world (Warren, 2007). As a result, prison population and overcrowding has rapidly increased and has become a serious issue across the country however, a reform in sentencing policies, more early-release incentives, and reintegration back into society through rehabilitation will help reduce recidivism and prevent the continuing rise of prison populations. (change once paper is complete) The United States houses the largest prison population of the world at 25 percent and returns the greatest amount of inmates back into society. Currently, there are over two million people incarcerated in the U.S. with approximately the same number of inmates being released each year (Haney, 2015 p. 416). Many people wonder why prison overcrowding has become such a big issue when there is anShow MoreRelatedMass Incarceration : A New Form Of Slavery Essay1555 Words   |  7 PagesMass Incarceration: A New Form of Slavery in the United States Lorena P. Ambriz History 12A Abstract Starting in the 1970s, the rising rate of imprisonment came to be known as Mass Incarceration. What was once an average of 100 people getting imprisoned for every 100,000 adults, prior to the 1970s, has now grown to become more than 600 individuals per every 100,000 adults imprisoned. With only five present of the total world population, The United States holds an astonishing 25 percent of theRead MoreAmeric Land Of The Incarcerated1296 Words   |  6 Pagesthe poem The Star Spangled Banner after witnessing the attack on Fort McHenry by the British Royal Navy in the War of 1812. The poem was sang to the tune of a well-known British song and eventually, Key’s once amateur patriotic poem became the United States national anthem in which the lyrics strongly symbolize our country’s perseverance and freedom. The Star Spangled Banner can be heard at a variety gatherings such as official military functions and sporting events where celebrity singers oftenRead MoreThe Death Of The Prison1446 Words   |  6 PagesPrisons have been around for many years. The prison was created as a punishment for individuals who broke the law. There could be many reasons for a person to receive imprisonment; ranging from homicide to fraud. Due to many law violations, there are more people in prisons and jails. From the year 2000 to the present, there was an increase. Jails and prisons house about 1.6 million individuals (Peak, 2012). There are many reasons why there is an increase in individuals going to prison. The firstRead MoreAmerican Incarceration : Where We Are, And What Can Be Done?1518 Words   |  7 PagesYasir Choudhury Dr. Joà £o Vargas UGS 303 Mass Incarceration 5 October 2015 American Incarceration: Where We Are, and What Can be Done From its early inception as a necessary aspect of modern society to its broken state that can be seen today, the American penal system has changed radically in recent history from an institution that performed the duty of safeguarding the public from those too dangerous to be left unsupervised to a business model concerned more with generating a profit for shareholdersRead MoreSouth Carolina Should Reduce Crime Rates Essay1558 Words   |  7 Pagesex-convicted felons opportunities to find jobs, developed new skills or trade, and the ability to asses counselling once release. These alternatives can possibly improve not only the society, but also South Carolina. To find a program to reduce incarceration, create a positive outlet, and guide inmates to a second beginning would be wonderful. Think about it- prison’s missions are to reattribute, incapacitate, deterrent, and rehabilitate intimates. A Program offer for inmates is the Second Chance ProgramRead MoreThe Judicial Corporal System Of Islamic Criminal Justice System Essay1299 Words   |  6 PagesIncarceration, especially in the United States, is widely known to be a massive taxpayer burden— to the tune of over $52 billion per year (CITE p414). In 2012, the annual cost per inmate in the United States was approximately $21,000 for low risk inmates, and up to $34,000 for high risk offenders (CITE p386). Additionally, incarceration places a significant financial burden on the offenders themselves, because they would lose their current jobs, and any job prospects they would have in the futureRead MoreMass Incarceration Is Defined As The Imprisonment Of A Large Amount Of People1439 Words   |  6 Pagesmass incarceration is defined as the imprisonment of a large amount of people. However, that does not tell the whole story. The majority of people incarcerated are minorities, and although mass incarceration began as a system of unjust racial and social control, today it continues for many political reasons including government grants, swaying voter opinion, and for-profit prison revenue. The United States incarcerates more people, per capita, than any other nation in the entire world. State andRead MoreThe New Jim Crow : Mass Incarceration1199 Words   |  5 Pagesdid read her book The New Jim Crow: Mass Incarceration In The Age of Colorblindness. Michelle Alexander stated that The most despised in America is not gays, transgenders, nor even illegal immigrants - it is criminals. That was an important quote since the stereotypical criminal in our racially divided America in most cases are those of color also known as blacks. This is why the criminal justice system in the United States promotes the mass incarceration of blacks that can be seen through highRead MoreMass Incarceration : A Major Problem Within The United States1695 Words   |  7 PagesMass incarceration has recently become a major problem within the United States. Although crime rates have dropped since the 1990s, incarceration rates have soared. This trend is largely associated with increased enforcem ent of drug-related crimes. Unfortunately, though not surprisingly, this problem involves racial discrepancies when regarding these mass incarcerations. Incarcerations appear to be the most prominent throughout urban areas and the south, which happen to be the areas where AfricanRead MoreThe American Justice System Is Corrupt1536 Words   |  7 Pagesthat away from people who have done something wrong even when it s for petty stuff like writing a bad check. Some stuff is understandable like murder or other stuff, but some is outrageous. The American prison population has been absolutely ridiculous; it s crazy for the U.S. To have such high prison rates. The more you know about it the more frustrating it gets, and if you ask almost anyone you would think so too. The only people who might agree are big business s owners like American Express and

Dkny Ad Analysis free essay sample

Be Delicious Perfume by DKNY Advertisement Analysis In the competitive market America has today, all companies strive to be the number one choice for consumers out of all their competitors. To achieve this goal, companies use various strategies in their advertisements to appeal to the public. The company, Donna Karan New York (also known as DKNY) is one of the millions of companies that works rhetorically in its advertisement for its Be Delicious perfume. With sexual innuendos, symbolism, attention grabbing images, the creation an image of beauty, and the indication that one will be unique after using the product, DKNY effectively advertises its Be Delicious perfume. DKNY uses sexual innuendos in its advertisement for the Be Delicious perfume in order to convince consumers to purchase the product. Sexual innuendos are shown by the woman’s sensual facial expression and body language. She is smiling seductively while her finger is in her mouth after having taken a bite from an apple. With these strategies, DKNY portrays the secondary message that by wearing the Be Delicious perfume, women will be more sensual like the woman shown. DKNY’s use of these sexual overtones allows this advertisement to be effective. Jack Solomon, the author of â€Å"Masters of Desire: The Culture of American Advertising† explains the great success sexual innuendos in advertisements have. He states, â€Å"Sex never fails as an attention-getter and†¦advertisers like to bet on a sure thing. Ad people refer to the proliferation of†¦ads as ‘clutter,’ and nothing cuts through the clutter like sex† (Solomon 408). Solomon’s point is that since advertisements with sexual innuendos produce powerful emotions, they are more likely to obtain attention, which causes many companies to use them as strategies. Since advertisements with sexual overtones are greatly noticeable, they can generate sales for companies. Therefore, DKNY’s use of sexual innuendos effectively captures attention in order to increase consumer interest in its product. DKNY’s use of attention-grabbing images in its advertisement for the Be Delicious perfume serves for the purpose of convincing consumers to purchase the product. This advertisement captures the attention of consumers by having the woman in the photograph look straight at the viewer. This makes the viewer feel like they are the only ones being watched and targeted and therefore cause them to pay more attention to the advertisement. Also, the title of the perfume is written in capital, bold, and bright green letters to draw the reader to them. Since Be Delicious is an apple-scented perfume, the advertisement shows fresh and moist apples around the woman. The apples are made to look delicious in order to receive the women’s attention and to make them want to â€Å"be delicious† like them. Among the apples is the perfume bottle, which is also shaped like an apple. Since this is a unique and new shape for a bottle, advertisers of this product cogently capture viewers’ attentions and stimulate viewers’ interests in the product. With the use of these attention-grabbing images, the Be Delicious advertisement effectively attracts people and is therefore highly likely to generate sales. In its advertisement for the Be Delicious perfume, DKNY creates an image of what beauty is supposed to be like in an attempt to convince consumers to purchase this product. Solomon writes about the media’s manipulation on humans’ minds: â€Å"’Manipulate’ is the word here, not ‘persuade’; for advertising campaigns are not sources of product information, they are exercises in behavior modification† (402). In other words, Solomon believes that to convince people to buy their products, companies try to change the way Americans think. The Be Delicious advertisement manipulates what women believe a beautiful woman is supposed to look like. The woman in the advertisement who is thin and has clear skin is supposed to be the epitome of beauty. The Be Delicious perfume advertisement tries to portray the secondary message that the product will allow women to be as attractive as the woman and to live up to the standard of beauty it has created. Since similar standards for beauty have been created by advertisements have been around for so long, women do not know they have been manipulated and now accept them as true. Because of this, this advertisement’s portrayal of a â€Å"beautiful† woman is an effective strategy to convince women to buy the Be Delicious perfume. By portraying the secondary message that whoever buys the Be Delicious perfume will stand out among others, DKNY tries to convince consumers to purchase its product. The title of the perfume, Be Delicious, shows that those who buy the perfume will be attractive and those who do not buy the product will only be ordinary. The woman in the advertisement also as a wide gap in her two front teeth. In American society today, perfect teeth are considered to be gapless and straight. This woman was most likely chosen to be in the advertisement because her gap is unique and therefore makes her stand out. The advertisement tries to portray the message that whoever uses the perfume will be as unique as the woman. The name of the product and the woman’s unique physical feature therefore show that this perfume is made for women who would like to stand out among ordinary people. The portrayal of the secondary message that a consumer of the product will be socially distinctive is an effective strategy in convincing viewers to buy the Be Delicious perfume. This is because Americans often try to receive social distinction from ordinary people. Solomon describes this desire when he writes: â€Å"We Americans dream of rising above the crowd, of attaining a social summit beyond the reach of ordinary citizens†¦Ã¢â‚¬  (402). The essence of Solomon’s argument is that people constantly strive to stand out among ordinary people. The Be Delicious perfume advertisement is effective because it promises to fulfill the desire women have to be special and stand out. DKNY make the apples in this advertisement a symbol of temptation in order to convince viewers to purchase their product. Apples were first given this symbol when Adam and Eve, the first humans according to the Bible, ate a tempting and delicious-looking apple although it was a sin to do so. Ever since then, myths and Greek mythology have given apples this deeper meaning. In this advertisement, the apples also represent temptation. The apples look fresh and moist to make them look tempting to the viewer. The woman in the advertisement also has moisture on her, just like the apples. This means that after using the perfume, she became as delicious as it and is as tempting as the apples are. This gives women the feeling that after wearing the perfume, they will also be as desired as the apples and the woman. Therefore, giving the apples in the advertisement a deeper meaning makes this advertisement effective. In conclusion, DKNY uses strategies like using sexual innuendos and attention-grabbing images, promising that whoever buys the product will be unique, and creating an image of beauty in its advertisement for the Be Delicious perfume to try to convince the public to buy the product. These strategies are effective because they create powerful emotions in viewers, cause people to notice the Be Delicious perfume advertisement among others, and promise to fulfill the desire of women to stand out and to be beautiful. References: Colette, Shelly. Eroticizing Eve: A Narrative Analysis of Eve Images in Fashion Magazine Advertising. Journal of Feminist Studies in Religion 31.2 (2015): 5-24. van Niekerk, Angeliquà ©, and Alfred Jenkinson. The use of sexual controversy in South African advertising: A pragmatic analysis. Language Matters 44.2 (2013): 29-46. Grier, Sonya A., and Anne M. Brumbaugh. Noticing cultural differences: Ad meanings created by target and non-target markets. Journal of Advertising 28.1 (1999): 79-93. Boulton, Chris. The Mothers Gaze and the Model Child: Reading Print Ads for Designer Childrens Clothing. Advertising Society Review 10.3 (2009). Pires, Helena. The urban landscape and fashion advertising: the case of the DKNY brand. Comunicaà §Ãƒ £o e Sociedade 26 (2014): 291-305.